Our trademark registration lawyers suggest that you file a trademark application if you are trying to protect the brand that you place on the goods that you offer to the public. Our trademark registration attorneys believe that the first thing you should do when protecting a trademark is to select a brand that is protectable and that can be registered.
Ms. Alcoba, a trademark registration attorney, states “Not every mark or brand is legally protectable, that is, some marks may not be capable of serving as the basis for a legal claim to stop others from using a similar mark on related goods.”
We have often seen many clients that are new to the trademark registration process choose marks for their products that were difficult or impossible to register or protect.
Before filing a trademark or service mark application, our trademark registration attorneys ask you to evaluate the strengths and weaknesses of the mark you wish to register. We can help you evaluate the strengths and weaknesses of your proposed trademark.